The world is currently in a state of confusion, panic, bewilderment, and uncertainty. With the situation changing by the hour, it can leave you feeling lost and wondering what is going to come next. It might not look the same once the new normal is here but companies that are able to weather this downturn […]
Continue ReadingWhy You Shouldn’t Blame Google Algorithm Updates for Bad Rankings
SEO performance drops can happen as suddenly and frequently as algorithm updates, depending on the website. These days, algorithm updates happen so frequently that it could be easy to point fingers at Google and say they caused your rankings and organic traffic to drop. Sometimes, it’s true! However, more often than not, performance drops can […]
Continue Reading5 SEO Shortcuts and How to Avoid Them
We all should know by now the top common black hat tactics to avoid. But did you know that there are several white hat strategies that can seriously hurt your long-term SEO performance? The reason most of these white hat strategies can hurt you is that they’re often “too easy to be good for you.” […]
Continue Reading10 SEO Statistics for 2020 and What You Can Learn From Them
The changing reality of the SEO landscape is equal parts fascinating and intimidating. Staying on top of the hundreds of Google algorithm updates and SEO best practices is key to positioning your digital content and increasing organic search results. However, we need to put our focus in the right place. That’s why we’ve pulled together […]
Continue ReadingBad SEO Habits You Need to Lose in 2020
As we enter a new decade, it’s time to say goodbye to some bad SEO habits – ones that just don’t work, or even worse, can get a website penalized. 1) Creating pages with similar content Fortunately, this tactic is not as prevalent as it once was, but this issue periodically comes up, even today. […]
Continue Reading7 Technologies Every Small Business Owner Should Consider
The world’s latest and greatest technologies aren’t just for large international corporations. Smart small business owners keep an eye out for significant breakthroughs in technology, and implement what their businesses need to catapult their path to success. However, as cognizant as they may be, many small business owners are slow to adopt new technologies. According […]
Continue ReadingHow to Use Google Alerts to Monitor Your Brand and Track Interests
Google Alerts is one of the quickest and easiest tools you can use to track mentions and alerts. It’s also 100% free. If you want to promote your brand effectively, you need to listen to your audience. Google Alerts can help you monitor all types of content relevant to your business. Whether you’re a freelancer […]
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