You have decided you want to open your own local business, but cannot figure out the technical side of getting it visible online? What do you do? One of the things you could do is getting your cousin do your SEO for free. But is that a good choice? If you’re tight with money, as […]
Continue ReadingArchives for February 2018
The Role of Humans in the Age of Robots
“If you’ve created a conscious machine, it’s not the history of man. That’s the history of gods.” – Domhnall Gleeson (Caleb), Ex Machina When it comes to Artificial Intelligence slowly infiltrating and eventually taking over our lives, movie buffs everywhere seem to be in the unique position of knowing what to expect in the times […]
Continue ReadingWhy Your Brand’s Tone of Voice Matters
Marketing is sometimes a bit like gardening – the more you plant, the richer and greener your surrounding becomes; and it takes patience. Your brand’s tone of voice is how you communicate with the outside world. It includes all of your written marketing materials—from a printed flyer to a website. Crafting and identifying your brand’s […]
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